Professional Summary

Business Development and Partnership Leader with 10+ years of experience driving growth, visibility, and high-value partnerships for international organizations.

Proven track record in expanding global programs, securing strategic sponsorships, and building cross-border ecosystems spanning universities, research institutes, corporates, and public-sector stakeholders.

Experienced public-facing representative, with a strong background in executing high-revenue projects, international forums, and media engagement.

Adept at designing compelling value propositions, closing complex multi-stakeholder partnerships, and expanding global networks of scientists, institutions, and industry leaders to strengthen credibility, influence, and long-term impact.

Professional Experience

Associate Director, Business Development

Mar 2022 – Jun 2025 | World Laureates Association (WLA)

  • Led global sponsorship and partnership development for the WLA Forum (2022–2025), personally originating and closing sponsorship deals with international and domestic partners. Scaled sponsorship revenue from six-figure RMB contributions in 2023 to seven-figure RMB sponsorships in 2024, supporting the expansion and global visibility of flagship science forums and programs.
  • Designed sponsor-facing keynotes and high-level engagement formats—including curated sponsor dinners and themed salons (e.g., 2024 L’Oréal Women in Science Salon)—to deepen sponsor engagement, increase retention, and unlock repeat and expanded sponsorship opportunities, contributing directly to long-term financial sustainability.
  • Built and managed a global science ecosystem spanning early- and mid-career scientists, senior researchers, and institutional stakeholders, including the founding and operation of a Young Scientists Committee serving as WLA’s advisory and think-tank body. Led the planning and delivery of the WLA Young Scientists Forum, convening 100+ world-class young scientists in person in both 2023 and 2024, while driving deep partnerships with QS Top 500 universities, leading research institutes, Fortune Global 500 companies, and public-sector partners to strengthen WLA’s global visibility and institutional influence.
  • Led a strategic public-sector partnership with the Shanghai Municipal Education Commission to design and deliver the Future Scientists Development Program (2023–2024), a high-end science education and talent cultivation initiative. The program engaged ~100 outstanding students from approximately 70 secondary schools across 16 provinces and municipalities in China, and convened 20+ world-leading scientists and Chinese Academy of Sciences / Chinese Academy of Engineering academicians, alongside 50+ emerging young scientists, as mentors—strengthening WLA’s role in building the next-generation global science talent pipeline.

Vice Director of Public Relations and Strategic Investment

Aug 2019 – Mar 2022 | Ping An Asset Management Affiliated Company

  • Led strategic partnership development and institutional engagement for large-scale investment and urban revitalization projects, aligning public and commercial interests through multi-stakeholder negotiations with municipal governments, financial institutions, and corporate partners.
  • Acted as a senior external representative in complex, high-value negotiations, translating investment strategies into compelling proposals for public-sector and institutional stakeholders. Successfully closed a flagship cooperation agreement with local government authorities for the revitalization of historic urban districts, driving long-term strategic value for the organization.
  • Spearheaded and closed a flagship cooperation agreement with local government authorities for the revitalization of historic urban districts, demonstrating strong capabilities in alliance building, stakeholder coordination, and sustained partnership management.
  • Delivered the asset management project of a large-scale commercial complex in Guangzhou’s main urban area (GFA: 360,000 m²; total investment: over RMB 10 billion).

Senior Manager, Public Relations & Strategic Investment

May 2016 – Jul 2019 | Evergrande Group (Headquarters)

  • Participated in and supported large-scale investment and asset acquisition projects, coordinating closely with banks, legal advisors, and internal teams.
  • Supported complex deal execution and cross-functional negotiation processes, contributing to transaction structuring, risk assessment, and stakeholder alignment.
  • Contributed to the successful acquisition of a multi-billion RMB asset package from CITIC Group, establishing strong foundations in high-stakes negotiation, institutional coordination, and governance-driven decision-making.

Deputy Manager, Business Development

Jul 2013 – May 2016 | Guangzhou Football Club

  • Developed and closed commercial partnerships and sponsorship agreements with corporate brands and investors.
  • Delivered high-visibility sponsor activation and brand exposure during major international sports events, including AFC Champions League Finals.
  • Managed investor relations initiatives, including nationwide roadshows supporting private placement activities.
  • Launched and managed licensed co-branded products across consumer categories, generating new revenue streams and enhancing brand equity.

Education

Bachelor’s Degree, College of Management and Economics

2009 – 2013 | Tianjin University (2025 QS World University Rankings #269)